Eyeliner and Beer

So I'm way behind on writing about this, but there was a commercial from the Super Bowl that I thought was pretty hilarious. And it was funny without trying to be. It was during the second half, when you figure all the good commercials are done (which is usually true) and a commercial came on that looked like about any of the regular beer commercials you usually see (not the funny ones like the guy who wears a helmet to listen to his girlfriend for five minutes or stay two minutes past five on a Friday, those are funny!). You know the ones: guy sitting on a bar stool looking longingly at a glass of beer like it's the love of his life that he's finally found after years of searching, then cut to a group of four very attractive people at a table in a restaurant looking like they couldn't be any happier if they had just been given a free trip to Disneyland and a Mickey Mouse keychain (and of course their happiness is based on the fact that they are in the presence of beer), then cut to a slow-mo shot of beer coming out of the tap into a glass so you can see all the bubbles and the whole time this epic music is playing like you're watching Lord of the Beer.

So I wasn't even paying that close of attention because it seemed like a boring beer commercial, and then it got to the end and it wasn't for a beer company, it was just for beer. There is actually someone out there who loves beer so much that they are willing to pay 4.2 billion dollars (or whatever a Super Bowl commercial spot is going for now) just to advertise beer! Can you imagine a commercial for pizza, or eyeliner. Not a brand, just a commercial where random women who have had eyelash extensions put on eyeliner while batting their eyes like they're sexy, and then at the end it says, "Eyeliner, it's awesome!" But apparently that's what they're doing with beer now.