Monday, May 08, 2006
Folding T.D. Waterhouse's Laundry
I was watching SportsCenter this morning while folding laundry (which I think is one of my natural abilities, so if you want me to fold yours I'll do it for $93 an hour) and a commercial came on for the investment firm T.D. Waterhouse. I remember about six months ago they had ads on all the time which were a not-so-veiled slam on E-Trade where you do it all yourself. Their basic point was that doing it on your own without any guidance wasn't very likely to find you success. It seemed like they meant it (at least as much as Gatorade means it when they tell you that Kevin Garnett was born out of a basketball in the middle of a basketball court while it was raining Gatorade).
So the commercial I saw today kind of made me disappointed in them. Today's commercial was really just introducing their version of E-Trade. Do it yourself. You don't need any help. Independance is what this country was built on (I like how they appealed to patriotism to have you give them your money). Apparantly people were still using E-Trade and not T.D. so they decided they'd cater to what people wanted.
Sometimes I am tempted to be like T.D. To put pragmatic concerns over convictions. That's dumb.
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Apparently they adopt their "you need our help" slogan when funding and fueling both sides of infighting and war in Africa so they can collect sweet conflict diamonds and be war profiteers. Leave it to me to hate corporations when you just wanted to make a point about autonomy.
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